Calling all butchers – we need your support for Great British Beef Week 2017!
Kicking off on St George’s Day, April 23, Great British Beef Week is a celebration of our fabulous beef industry, promoting Red Tractor assured British beef. It’s organised by Ladies in Beef, a group of more than 150 female beef farmers who care passionately about what they do. All of the ladies involved are British beef farmers and proud of it! R.A.B.I is very grateful to be the campaign’s charity partner.
We’d love to see an uplift in beef sales during the campaign week, which runs until May 1, and we’d love to see British beef on more menu and special boards.
We’re spreading the word… and if you can’t dine out, why not have a midweek mini roast at home? Beef is also a great date night dish!
Order your butchers kit for Great British Beef Week 2017 and we’ll deliver straight to the door, free of charge. You’ll get a window vinyl, recipe pad and double-sided A3 poster.
British beef is a world class product so get behind the campaign today.