As you might have noticed, our website has changed. This is part of our ambitious plans to revamp our look and provide our beneficiaries, supporters and the public with new ways to engage with R.A.B.I.
R.A.B.I is rightly known for its broad-ranging welfare support for farmers and farmworkers in England and Wales. However, it is still the case that many people are not aware that R.A.B.I exists and has, in fact, been helping farmers since 1860. We wanted our new site to better reflect the breadth and diversity of our work.
As technology has changed and the charity has become busier, both in terms of fundraising and requests for help, there has been an increasing need to revitalise and improve our website. With growing pressure for everything to be available online, comes a need for better organisation and presentation of information – we hope our new website gives a taste of the wide range of activities the charity is involved in.
Have a look for yourself…
The site is easier to navigate and now reflects our new-look literature. The homepage points users toward the four main sections: Need Help, Want Help, and National and Regional news where our charity events are also listed. The site is also ‘responsive’, meaning you should enjoy a good experience whether you are visiting us from a tablet, mobile or desktop computer.
We’re constantly making improvements and adding more content– enjoy exploring!
Just the beginning…
We have laid the foundations and will continue to build upon them. Our new website represents R.A.B.I’s move toward a more ambitious use of digital technology to promote awareness of financial difficulties experienced by the farming community.
Over the next 12 months we hope to continue enhancing your online experience, in particular for those who may just be curious about what R.A.B.I is and what we do, for example, by introducing a ‘Farming Matters’ section.
This is just the beginning – R.A.B.I is investing in its digital future and has also launched several new social media channels containing news and events from our regional managers across the country. We are in the last phases of launching these new social media sites – to find these pages simply visit Regional News, choose a regional page and look for either the Facebook or Twitter icons.