This year’s Welly Week was bigger, better – and quite possibly muddier – than ever. Thank you to everyone who donned their trusty boots to get involved in some way.
The campaign ran from Saturday October 31 to Sunday November 8, to highlight the charity’s work and raise funds for those in the farming community in financial difficulty.
Fundraising & Development manager Stephen Noble said: “Firstly, an especially big thank you to generous supporters Gumleaf Clothing and NEMi (Naturally Enriched Milk Innovations UK), who donated five pairs of top-quality wellies and four cosy fleeces respectively as prizes for this year’s social media competition. In all, there were close to 700 entries into our competition and, as result, our Twitter following increased by a massive 20% to exceed 5,000. This in turn helps us to spread the word further about our work.”
The competition winners were: Vicki Robinson, Philip Acton, Amber Howe, Emma Cella and Stuart Anderson.
The campaign wasn’t just about the welly wide web. Stockbridge YFC (Hampshire) organised a ‘log lug’ which raised £700 and the winning ‘welly wang’ at an event run by accountancy and tax experts Albert Goodman at Sedgemoor Auction Centre was 31.2 metres.
First-year agriculture students at Duchy College in Cornwall wore their wellies to sell (and make) cakes in aid of R.A.B.I, and Wright Hassall solicitors in Leamington Spa raised £100. Many other organisations got involved too, including: solicitors Willans LLP and Lawson West; farm insurers Farmers & Mercantile; livestock traders Meadow Quality and Ceva Animal Health.
Bucks R.A.B.I joined forces with Denne Engineering and Vale Training at the Bucks County Show for a welly themed display to promote the ‘golden boot award’. This was a challenge set by regional manager Jenni Thompson to encourage people to join in the Welly Week campaign.