Today marks the start of Great British Beef Week, which is back for its ninth consecutive year.
The campaign is organised by Ladies in Beef, a group of more than 150 female beef farmers. Their aim is promote everything that’s good about British beef and to encourage the public to support the industry.
Throughout the week, Ladies in Beef will be sharing new internationally themed beef meals using Red Tractor-assured thin cut steaks. Recipes include delicious meals like an authentic madras curry and a pulled beef brisket. Follow Ladies in Beef on Twitter, Facebook and Instagram for more.
Suzy Deeley, corporate development manager, said: “We’re delighted to be supporting Great British Beef Week as the campaign’s charity partner for another year.
“The funds raised during week will go towards helping those in the farming community who are struggling financially.”
Jilly Greed, co-founder of Ladies in Beef, added: “Beef is a nutritionally valuable part of a balanced diet, being naturally rich in protein. It contains haem iron which is easily absorbed and provides eight vitamins and minerals which contribute towards good health and wellbeing.”
Get involved at home by trying out the recipes from Ladies in Beef and share them online using #GBBW. Don’t forget to tag R.A.B.I into your pics using @rabicharity on Twitter and Instagram and @rabicharity1 on Facebook.
You can also download the GBBW social media pack from the Ladies in Beef website: www.ladiesinbeef.org.uk/gbbw/
R.A.B.I is hosting a number of events across the nation to celebrate British beef. Why not come along to one?
Pictured above are (L-R) Des Turland, Claire Morris, Louisa Ellis, Suzy Deeley and Darren Creed.
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